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Chwast, Seymour: The Left Handed Designers, Harry y Abrams, Inc, Nueva York, 1985
Gill, Bob: Forgeet all the rules you´ve ever learned about graphic design, Watson Guptill Publications, Nueva York, 1983 *
Kepes, Giorgy: El lenguaje de la visión, Ed. Infinito, Buenos Aires,1976
Lois, George: The art of advertising, Abrams, Nueva York, 1977
McLuhan, Marshal: El medio es el mensaje, Ed. Paidós, Buenos Aires,1969
Meggs, Philipp: Type and image, Van Rostrand Reinhold, Nueva York, 1989
Ogilvy, David: Ogilvy y la publicidad, Ed. Folio, Barcelona, 1984
Rand, Paul: A disigners´art, Yale University Press, New Haven&London, 1985
Remington, Roger: Nine Pioneers in American Graphic Design, MIT Press,Cambridge,USA
Thompson, Bradbury: The art of graphic design, Yale University Press, New Haven &London, 1988